This story has very deep and ancient roots

It has the scent and femininity of the rose, the purity of the lily and the tenacity of the prickly pear. Imagine a little girl. A teeny tiny baby, in the arms of a tall grandfather. Imagine her while, in the greenery of Lower Susa Valley, she learns from her grandfather to recognize plants, herbs and flowers they encounter while walking. She learns how to release their scents, rubbing them gently between the fingers, with respect and love for their beauty and their endless virtues of healing and well-being.

Founded in 1974, producing organic supplements and cosmetics with the finest and wild crafted organic raw materials from all over the world. She experiences the charme of developing an idea researching, discovering the endless Mother Nature’s gifts and their healing potential. The disappearance of her beloved grandfather leaves both a great emptiness and a great desire somehow to continue his life-long journey.

To devote herself to the study of herbal properties and to discover new therapeutical paths to award authentic health and beauty. As naturally as a flower bloom, after her chemist studies, she finds her inner nature in the holistic discipline. A mindful and clear project comes to life: to blend sacred arts, clean beauty, nature, wellness rituals, aromatherapy, memories and expertise. The little girl who yesterday helped her grandfather to make potions now realizes her dream: Cecilia Holistic Beauty. A blooming flower with deep ancient root is born.